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AUBG Elevate Accelerator

Start your own business!

Elevate FAQs

1

IDEA

18

WEEKS

2k

USD INITIAL INVESTMENT

Up to 30k

USD INVESTMENT POOL

About the Elevate Program

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Participants
Mentors

Mentors

    • Alan Hutchinson - CEO of ProsFit
    • Alexander Lefterov - CEO Tiger Technology
    • Andrey Gurov - AUBG Faculty
    • Angelina Ivanov
    • Anguel Nikolov
    • Arthur Pantelides - AUBG Faculty
    • Asparuh Koev - Founder of Transmetrics
    • Belizar Marinov - Eleven Ventures
    • Bilyana Dimitrova - Dimitrova & Staykova Law Office
    • Boris Kolev
    • Boryana Petrova
    • Diana Dimitrova-Stanoilova
    • Dimitar Mitkov - Out2Bound
    • Dobrin Grancharov - Smule
    • Elena Nikolova - Co-founder & CMO of Escreo
    • Evelina van Mensel - AUBG Faculty
    • Georgi Georgiev
    • Georgi Ivanov - Founder & CEO of NobleHire
    • Georgi Kadrev - Co-founder & CEO of Kelvin Health
    • Georgi Malchev - Xplora
    • Georgi Milchev
    • Georgi Nenov - Found of The Superhuman Podcast
    • Georgi Petrov - Founder of NitroPack & SMSBump
    • Hristo Borisov - Co-founder & CEO at Payhawk
    • Hristo Chernev - TaxiMe
    • Hristo Neychev - Consultant
    • Ina Pekova
    • Ina Toncheva
    • Irina Obushtarova
    • Ivo Vasilev - CEO of Reloyalty
    • Ivaylo Shipochki - Verto Digital
    • Jordan Petrov - KickFlip
    • Kosta Jordanov - Co-founder & CEO of FITE TV
    • Kostadin Dzengozov - Payhawk
    • Laura Kelly - AUBG Faculty
    • Lubomir Nokov - Harmonica
    • Mark Phillips - NomadStays
    • Michael Cohen - AUBG Faculty
    • Nedyalko Delchev - AUBG Faculty
    • Nikola Yanev - Eleven Ventures
    • Nikolai Kazmi - Co-founder & CTO at Domestica
    • Noel Ceta - Apollo Digital
    • Ognyan Vasilev - Salesforce
    • Pavel Velkov
    • Petar Svarc - Melon
    • Radoslav Georgiev - Co-founder & CTO of GtmHub
    • Raycho Raychev
    • Rene Tomova - CreativeShower
    • Robert Philips
    • Rossen Ivanov
    • Rumyana Kercheva
    • Stoil Vasilev - VP Corporate Development at SumUp
    • Svetla Simidchieva - SlothWorks
    • Svetlozar Georgiev - Telerik
    • Tanya Pavlova
    • Teofil Shikov
    • Tihomir Petkov - TaxiMe
    • Tzvetelina Teneva
    • Victor Schiller - R Cubed Group
    • Vladimir Borachev
    • Vladimir Davchev - Takeaway
    • Vladi Rusev - Connecto
    • Vyara Stefcheva
    • Yordan Zhechev - Founder of DDB
Supporters

Supporters

Be one of the first to support the ideas of tomorrow!

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Elevate serves as a vehicle to engage the university alumni network.

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We need a society of active builders, not passive consumers.

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We believe that we are not just creating a typical business, but solving a global problem.

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Lectures give you the theory, but here comes the hands-on experience! Don't miss it!

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Elevate lecturers aren't university professors who are there to present them “undeniable truth"

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Entrepreneurship is about courage, teamwork and desire to build something of value

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Elevate is a model for how young people shall get actionable feedback from professionals

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Elevate stories

Read more about the Elevate journey

More stories
More stories
Season 7
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Season 7

Season 6
  • Bulgarian Cricket is an innovative venture focused on producing sustainable cricket protein powder by rearing crickets on food leftovers in compliance with EU regulations. Their approach repurposes food waste as a protein source, creating a highly bioavailable alternative to traditional proteins like whey and soybean meal. The facility, designed with minimal energy needs that could be fully met by solar power, positions Bulgarian Cricket as a forward-thinking and eco-friendly player in the protein market. They produce high protein snacks, aimed at calorie-conscious individuals, as well as those with digestive issues associated with other animal proteins. The cricket powder is also a valuable commodity among the protein industry due to its high protein content and gut-friendly characteristics.

  • PetsPay is an innovative subscription based benefits providing platform designed exclusively for pet owners. Through the subscription, customers receive a one-of-a-kind card that offers discounts for partner pet shops, grooming salons, pet hotels, and vet clinics driving traffic and loyalty to them while making a significant impact to the world. PetsPay’s mission is to donate 15% of their revenue to reputable shelters and organizations that take care of stray animals with the higher purpose that every stray animal find its loving home in Bulgaria.

  • Hosti is an AI-powered agent built specifically for university admissions. Today, over 90% of students search for answers on university websites — but 60% struggle to find the information they need, and 45% expect a personal reply within one hour. Admissions teams are overwhelmed, losing thousands of hours every year answering basic questions. Hosti solves this: it handles 90% of inquiries instantly, supports 240+ languages, collects leads, and provides powerful analytics to boost engagement.

  • Nexurcise is a multi-feature app that combines social networking and fitness coaching, making it easy for users to connect with workout partners, coaches, and sports organizations. With tailored questionnaires, Nexurcise matches users based on sports interests, fitness goals, and even nutritional preferences, while the "Coachary" feature allows trainers to manage clients through scheduling, booking, and ratings. Users can track workouts, join group activities, find local sports clubs, and stay organized with an integrated calendar and personalized event feed.

  • OneTap, founded by Mihail Ivanov and Todor Mitsin, is a professional networking platform that helps professionals turn handshakes into sales. It enables users to instantly capture and qualify leads, automate follow-ups, and sync everything directly into their CRM systems. The platform combines a digital profile with AI-supported, lead capture tools to streamline and optimize in-person networking activities. NFC-enabled accessories, available in both premium and basic versions, provide a simple and reliable way to share information with a single tap.

  • Scylla is a premium performance drink that blends natural Bulgarian herbs with key electrolytes to enhance endurance and mental productivity. The drink is designed to maintain cellular fluid balance, boost energy, and reduce muscle fatigue through the absorption of sodium and magnesium. Its herbal ingredients, such as Marsala tea, Hibiscus, and Ginger, support immune function, reduce inflammation, and aid recovery. The drink also includes a healthy amount of sugar to fuel prolonged endurance activities, preventing muscle cramps and improving stamina. Currently, two flavors are available: a mix of Marsala tea, ginger, and lemon, and another with Marsala tea, hibiscus, and mixed berries.

  • VerTerra is a start-up founded by Kristina Stoyanova and Denitsa Roussinova, seniors at the American University in Bulgaria. VerTerra combines nature and technology to create a healthier living environment. We believe that every person should have access to clean air, rich in oxygen. Our product is a unique bio air purifier that combines the benefits of a real plant and an air purifier. It absorbs CO₂ and releases oxygen, just like a plant, but without the need for daily maintenance. It also purifies the air, functioning like an air purifier.

Season 5
  • We are an indoor vertical farm, growing the largest product range of microgreens with the highest quality in Bulgaria! Currently, we are an entirely B2B business delivering microgreens only for restaurants. For the moment we have more than 30 top high-end restaurants in Sofia. The whole process is very sustainable and environmentally friendly. We are growing our greens ONLY with water and light without any sort of chemicals and synthetics, 100% organic!

  • ZapomniGo - Ignite your memory power. The tool that facilitates learning through flashcards & quizzes. Mesembria is an educational software company that focuses on creating educational software that empowers Bulgarian youth to learn better.

    In order to achieve this, our team has decided to provide a platform where students of different ages can create and distribute flashcards. The short-term goals of the project are to reach as many students as possible. The long-term goals of the project are to become a vital part of Bulgarian education, such that students, teachers, and professors integrate the product into their day-to-day education.

  • SportPRO is a revolutionary way of supporting the development of Bulgarian sport. This is a platform, which will connect talented young athletes with socially responsible sponsors, thus establishing sustainable and fruitful linkage between the business world and the sports industry. Our role will be to mediate and facilitate the process of sponsoring promising athletes.

  • Foodilizer is an innovative company that addresses the environmental challenges associated with food waste by converting it into nutrient-rich compost. We support hotels, restaurants, and other establishments in responsible waste management while also producing nutrient-rich compost that can be used to enhance soil quality and promote sustainable farming and gardening practices.

  • We are revolutionizing the coffee industry by turning used coffee grounds into stylish, eco-friendly reusable cups, brewing a sustainable future one cup at a time.

  • Bizmarket is an online marketplace that connects people who want to sell their business and people who want to buy a business. Bizmarket offers assistance throughout the whole process and makes acquiring your dream business a smooth experience.

  • masculine society, precisely- How to look good, fresh, and confident. The physique, posture, and clothing are the main factors for that impression, but, probably, the most important one is the good haircut. Nowadays, it is hard for a customer to find a reliable barber, who is at the same time a professional and a “friend”. We help our customers, by connecting them with these barbers, through a mobile application. There, they can find different barbershops, comments, and reviews of a barber, make an appointment, and benefit from many more features and bonuses.

Season 4
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Season 4

*Operating startup

    • Coordinator: Martin Stoilkov

    PossePay is a fintech web platform that will provide a solution for online payments for bars and restaurants. The start-up is at the idea stage and the team consists of two AUBG senior students and three non-AUBG students.

    *Operating startup

    • Coordinator: Natalia Vasileva
    Follow::

    Education+ is a platform for youth opportunities that connects youngsters with NGOs and businesses. It is one of a kind place - a marketplace for opportunities, a social network, and an interactive portfolio builder. The start-up is at the idea stage and the Education+ team consists of two freshmen girls studying at AUBG.

    *Operating startup

    • Coordinator: Iliyana Petrova
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    Starseeds naturals is a Bulgarian startup for natural artisan skincare that aims to create products inspired by nature, with the purest and highest quality ingredients that can effectively help in skin care, and to spread the idea of an environmentally friendly and sustainable lifestyle. The start-up is at the prototype stage and currently validating the market in stores and the team behind it consists of two AUBG alumni.

    *Operating startup

    • Coordinator: Daria Naydenova

    Puzzld is a fashion brand that is making functional, stylish bags with separate compartments for all the objects one may need to have with them. Their bags save people’s time . The start-up is at the prototype stage and the team behind the idea consists of two senior AUBG students.

    • Coordinator: Nikita Lishansku
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    GoCoffee is an innovative project that combines the best of coffee shops and vending machines. The team distributes self-service coffee stations that need only one square meter of area and no staff to deliver exceptionally good whole-bean coffee.

    *Operating startup

Season 3
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Season 3

*Operating startup

    • Coordinator: Nikol Peeva
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    Bulgaria’s first digital C2C fashion resale service for brand-new and pre-worn fashion goods sparks an eco-conscious retail movement that will reduce the fashion industry's environmental impact.

    *Operating startup

    • Coordinator: Darina Stanoilova
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    A one-of-a-kind 3in1 place that transforms three times during the day: morning-lunch - suitable for brunch; afternoon - for snacks and studying; evening - for cocktails and networking.

    *Operating startup

    • Coordinator: Georgi Staykov

    А local journalism platform focused on the city of Sofia. We tackle politics, business, leisure, and investigations through text and graphical representation.

    • Coordinator: Tsvetana Haydushka

    A storytelling audio platform that enables you to dive into the history of museum exhibits, heritage sites, and landmarks.

    • Coordinator: Martin Stanchev

    A crowdfunding platform that aims to accelerate the transition to a sustainable future by creating a symbiotic network of corporates, individuals and project owners, paving the way for sustainable finance.

    • Coordinator: Sofia Boneva

    An innovative Bulgarian digital platform for online courses led by professionals in fields ranging from business and media to psychology and art.

    • Coordinator: Elena Ivanova

    An urban sustainability app that aims to make it more convenient and incentivizing for consumers to develop green habits and become conscious shoppers.

Season 2
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Season 2

*Operating startup

    • Coordinator: Rosen Dinchev
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    Video Production and Creative Design outsourcing.

    *Operating startup.

    • Coordinator: Dimitrina Pashova
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    Vending machines for products that promote health and sex education.

    • Coordinator: Kalina Dimitrova

    A unified platform where J1 housing offers can be uploaded and reviewed.

    • Coordinator: Kristina Borisova

    Hand-made cosmetic products with natural ingredients with a cause.

    • Coordinator: Georgi Georgiev
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    A platform for booking our thematic interactive tours across the Balkans.

    • Coordinator: Plamen Kostov
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    The identity of the future. Where you manage your financial life.

    • Coordinator: Andreyana Andreeva
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    Pate Mate serves as a specialty gourmet Mate Infusions that fuel energy.

Season 1
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Season 1

*Operating startup

  • Support the Grannies: [email protected]

    We want to hire grannies to produce traditional Bulgarian foods (лютеница, кьопоолу, и т.н.) and export them to Scandinavian countries. We want to improve the lives of Bulgarian pensioners (for every 4 hours of work on making products they get paid 5 without working. Instead the team will organize events that aim to integrate elderly people in contemporary society i.e. digital literacy, social networks)

  • Not a math game. it is The Game!: [email protected]

    We are an interactive and visually compelling game that aims to icentivise children to learn math while incorporating competetive elements.

    • Coordinator: Yuliy Yuliev
    Barzo, Anabolno, Vkusno: [email protected]
    Follow::

    We are the first Bulgarian fitness tracking app aiming at providing diet and fitness guidance through AI and ML.

    *Operating startup.

    • Coordinator: Maria Vasileva
    The world is yours:

    We want to build an application to connect people traveling between cities.

  • Clothes tell stories:
    Follow::

    We are a clothing brand that tailors stories into their garments. The idea behind the brand is to start a culture inspired by a fantasy world and transfer it to the reality via their

  • Charge your devices here .. there & everywhere: [email protected]

    We are a team that wants to integrate wireless charging devices in public planes and at-home furniture.

Elevate Team Season 7

Georgi Georgiev team members

Georgi Georgiev

Chief of Party of Elevate

Natalia Vasileva team members

Natalia Vasileva

Managing Director of Elevate

Joro Kotev team members

Joro Kotev

Managing Director of Elevate

Venislava Ivanova team members

Venislava Ivanova

Marketing Director of Elevate

Mihail Ivanov team members

Mihail Ivanov

Marketing Manager of Elevate

Kaloyan Parvanov team members

Kaloyan Parvanov

PR Manager of Elevate

Todor Mitsin team members

Todor Mitsin

Financial Manager of Elevate

Elevate FAQ

Elevate Donors and Partners

Our program is proud to have the support of people who believe in the entrepreneurial spirit of the AUBG community. The supporters of the program help it run, gather pool of investment, and reward the most prominent ideas.

Dimitar Tsotsorkov

Svetozar Georgiev

Anguel Nikolov

Vilislav Slavev

Martin Ouzunov

Despina Koleva

Desislava Manova

Hristo Borisov

Georgi Petrov

Daniel Tomov

Ivo Tzenov

Kliment Bogdanov

Rossen Petkov

Doncho Angelov

Hristo Chernev

Martin Ouzounov

Svetlana Ouzounova

Radoslav Georgiev

AUBG Environmental Sustainability Initiative Fund

HULT PRIZE

180 Degrees Consulting