Tihomira Doncheva

Director of Center for Information, Democracy, and Citizenship (CIDC)

nullTihomira Doncheva (Tisha) is an experienced communicator, researcher and project manager on multi-disciplinary topics related to the problems and challenges, opportunities and values of a liberal democratic society. Tisha has joined AUBG in the summer of 2022, heading the university’s flagship initiative to reinvigorate AUBG’s founding mission, to educate students to be engaged, informed, critical democratic citizens who will be committed to the rule of law, pluralism and inclusiveness, and open discussion, free press, and respect for human rights. Tisha has worked as a journalist for one of Bulgaria’s most professional media outlets, Capital, and has been a Researcher for the NATO Strategic Communications Center of Excellence in Riga, working on malign influence across the Western Balkans. Over the last three years, Tisha worked for a strategic communications company based in London, the UK, where her portfolio included a variety of projects from countering disinformation and propaganda, media development and information resilience, to countering violent extremism and terrorism in countries across the Middle East, Africa, Eastern Europe, and Central Asia.

Tisha has a First-Class Honours BA degree in Journalism from the University of Robert Gordon (Aberdeen, the UK) and a BA Honours degree in Europe in the World from the Hogeschool Utrecht and the Danish School of Media and Journalism (Utrecht, the Netherlands and Aarhus, Denmark). Tisha has also completed an MA (2:1) degree in Strategic Communications from the War Department at King’s College London (London, the UK).

As the Director at the newly founded CIDC, Tisha will focus her efforts on strategizing and developing the CIDC as a think, talk, and act platform to provide academic opportunities for students and faculty, to generate new resources in collaboration with the civil society, business and public sector, and elevate AUBG as the go-to place for shared resources, partnerships, research and advocacy efforts within Bulgaria and the region.